I have a secret confession….Scandi. Not a fan.
It is a trend that appeals to many and for that I tip my hat. Millions of people worldwide can’t be wrong? Perhaps it’s the soft, jovial DNA within scandi that has the ability to soothe and calm that has made it so darn ubiquitous. Or perhaps it was the never ending push from retailers that took something kinda nice, homogenised it and then gave it an irresistible price point that made it the go-to trend for what seems like an eternity. Who knows, and even though it dramatically improved the look of the average home (for which we can all be grateful), it’s not enough good will to make me embrace it.
Thankfully, in the midst of a multicoloured, natural wood frenzy the taste makers of the world have been in the lab quietly plotting a darker, moodier alternative.
Enter “Cassis”.
An aphotic twist on the ever cheerful “dusty pink” and “blush”, the corner stones of the scandi palate (along with pale grey *insert eye roll here*), Cassis is a refreshingly moodier hue that sits somewhere between a dirty pink and purple. Its also flagged by the fortune-taste-tellers to be a big trend over the next few years.
Hoo - RAH!
Cassis, along with “rubber plant” (basically forrest green to us mere mortals) could very well be the new “it” girls. And boy, do they look good together. Teamed up with linished or distressed brass and scorched wood accents it’s a winning combo that can be either luxe’d up by incorporating black marble and tactile velvet or toned down to a more grounded look by using more humble materials such as wool or linen.
Dark, brooding and super sexy, this is an androgynous scheme that has impact and is literally the goth antithesis to the ditsy blonde scandi look. And it couldn’t have come sooner!
Time to embrace the darkness people!